up148 wrote:I'm not sure of all the nuances, but I heard the same rumor and if you click to learn more about a up and coming model you are whisked away to a new website called "Third and Townsend".
Ok, sorry for the widely off-topic reply, and perhaps it warrants its own thread, but YES, these aren't rumors, its fact.
Jay Escamilla is taking over the operations of 3rd Rail and GGD. Scott should be wrapping up the last of his fully-owned/supervised projects within a month or two. I also don't know legal nuances and ownership facts, but the TLDR is that the company is going to continue to make train models for the foreseeable future. Jay had been his social media guy for awhile and IMHO has already done a pretty good job so far modernizing the ordering process, and social outreach/brand awareness.
The new site is:
https://www.thirdandtownsendmodels.com/The categories are at the top and models are slowly being transitioned from single model pages with dropdown options to individual road-specific pages. I do think they can maybe better organize each road-specific page maybe under parent pages for each model, as it isn't very scalable with the layout design they've chosen. Some improvements to the ordering process include:
1. They now advertise road numbers
2. They advertise some level of road-specific information.
3. For DCC, they now offer 3 options - Soundtraxx TSU2, Soundtraxx Blunami, and the default ESU Loksound.
4. You can register an account and keep track of all of your orders in one place (vs. multiple emails.)
For DCC, I do hope they take more time to reach out to Soundtraxx and ESU to get each model tuned/validated. Scott seemed to just reuse settings after some point. Hopefully the sound files are right as well. While I've figured it out, they could do like Scaletrains and provide a very basic FAQ on how to do the most basic decoder tuning of their models, like changing the horn, bell, and auto-tuning the drive. Anything further like changing out sound files is on the user to figure out.
I have found a useful video about the 3rd Rail catalog and I'll start out by saying I don't watch or follow any influencers. I'll watch an occasional Norm Charbonneau video at most as his videos provide very useful and stimulating information. I did try again this week, but I reconfirmed that they really just don't add any value 99% of the time, especially since most of them are just look-at-what-i-bought or catalog reviews. One of the guys I watched admitted multiple times he was clueless about trains and prototype history while thumbing through the 3rd Rail catalog. Why would I care to spend what little free time I have to watch that? In any case, I forget how I stumbled upon this podcast, but if you watch it at 2x speed (and slow down when you want to listen to Jay) and ignore some cringe, it will give you some insight into the new structure of 3rd Rail, who Jay is, some thought process behind the chosen models, and some of the younger 3R operators that Jay has chosen to trust with part of 3rd Rail's business model.
https://www.youtube.com/watch?v=pd_Png0O8KwPersonally, I think its really aggressive. As always, orders will determine what is produced. Hopefully they put a production schedule, like Atlas does, on the website to keep it all straight. Jay definitely brings the required energy and enthusiasm and I trust Scott chose the right successor to his family's business. I just hope there is enough market demand left for higher fidelity items in O-Scale to produce enough of the catalog in a continuous fashion to keep the factory (and 3rd Rail) going for years to come. They're figuring out how to better economies of scale, so that's promising.
As a side note, 3rdRail/GGD parts were also sold off to gentleman in NC who is still working to sort through everything and setup a website to provide replacement parts for 3rd Rail and GGD projects. I might have chosen a better FQDN, but this is at
https://www.get3rparts.com/ I appreciate that someone is willing to sacrifice their time to run this little cottage business. Hopefully it doesn't cause many headaches for him.
Side note if it matters - I'm not involved beyond helping get certain Southern models accurate. Just stating what I've come across as the landscape evolves. All very promising so far; we'll see how it pans out.